Integration of environmental, social and governance criteria:

Also known as ESG (Environmental, Social and Governance) criteria, these criteria focus on considering not only the financial performance of an investment, but also its impact on the environment and society. In recent years, these have become a commitment, infiltrating investment decisions. By complying with the ethical expectations dictated by the market, these projects are seen as attractive by the financial and reputational spheres.

The Climate Emergency and Renewal as a Response:

After having lived through one of the hottest years and being facing a climate crisis, one of the trends that promises to mark this 2024 is the renovation and modernization of buildings, not only to comply with regulations, but also as a response to the trend of sustainable and energy-efficient spaces. This trend will promote the search for a balance between economic viability and environmental responsibility in the sector.

The use of artificial intelligence:

It’s no surprise that the real estate market has always worked hand in hand with new technologies, and in 2024 artificial intelligence could not be an exception. There are many professionals in the field who are already using AI as a virtual tool to improve their decision-making or perform predictive analysis of market behavior, something that allows them to provide more accurate information and facilitate efficient processes.

Coliving and cohousing:

These forms of housing are born in response to meet the demands of the latest generations of consumers who prioritize flexibility. Coliving is about the creation of communities in which residents share a kitchen, living rooms or work areas, while cohousing is a housing model in which a group of people decide to live on the same land and share common spaces, while inhabiting independent homes.

Experiences in shopping malls and offices:

This trend reflects how more and more importance is being placed on space designs, focusing on user experience, sustainability and the integration of innovative technologies. For example, today offices are built based on the well-being of their employees, while shopping malls are seen as entertainment destinations.